Guards Polo Club

Guards Polo Club is renowned internationally as being the most prestigious in the world. Having been a military establishment since it was founded in 1955, when it opened its membership to civilians in 2000, the Club needed to refresh its image. This extended to reproducing a 21st century-ready version of the club logo (prior to our involvement they didn’t have a usable copy). We re-drew, enhanced and tidied the club badge and reviewed all their corporate literature from the yearbook covers, to press packs to sponsor presentations. A fantastic project for horse lovers (some people took up permanent residence at Smiths Lawn).